Mr. Rahul Wankhede is a distinguished data science leader and marketing analytics innovator with over a decade of proven excellence in transforming enterprise decision-making through data-driven intelligence. Renowned for architecting large-scale analytics frameworks and AI-driven marketing solutions across Fortune 50 companies, he has pioneered unified measurement systems integrating media mix modeling, causal inference, and machine learning for end-to-end marketing optimization. His leadership has driven measurable business outcomes, including multi-million-dollar ROI enhancements, customer engagement uplift, and enterprise adoption of AI-led strategies. As Director of Data Science at Humana, Rahul has built high-performing analytics teams that bridge business strategy with advanced data science, enabling unified performance measurement across marketing, customer, and healthcare domains. His earlier tenure at Walmart saw him revolutionize marketing science through the OMEGA measurement platform and drive cross-channel innovation in membership, loyalty, and advertising analytics. Recognized through prestigious honors such as the ANA Genius Award, Humana Excellence Award, and Invoca Rookie of the Year, Rahul exemplifies thought leadership and strategic foresight in the evolving intersection of AI, marketing, and customer intelligence. A member of the Forbes Technology Council and IEEE Senior Member, he actively contributes to shaping the global data science community through advisory roles and industry judging panels. His expertise spans marketing measurement, personalization, AI product development, and enterprise data strategy—anchored by a strong vision to empower organizations to make smarter, data-informed decisions that inspire growth and innovation.
Featured Publications
Wankhede, R. (2026). Proven product design strategies cybersecurity teams should adopt. Forbes.
Wankhede, R. (2025). Post-quantum cryptography solutions for business leaders. Forbes.
Wankhede, R. (2025). On-prem data centers still matter — here’s why. Forbes.
Wankhede, R. (2025). How to build robust AI for regulated, high-impact sectors. Forbes.
Wankhede, R. (2025). Digital marketing ROI: From clicks to causality. Forbes.